#77: How do I set pricing with my first clients?

Season #1

Join Josh and Amelie to discuss pricing–especially pricing at the beginning of your business.

Top takeaways:

  1. Benchmarking based on other financial coaches can be very dangerous because what other coaches do may or may not have anything to do with what you do.
  2. The people you work with, length of your program, technology you offer…all of those should impact your pricing far more than what other people are charging.
  3. If your program is about 1-2% of your client’s income over a two-year period, that may be a harder sell.
  4. Sliding scales are dangerous because they invariably attract people who qualify for the lower end, and it is impossible not to provide the same level of service.

Want help building or growing a successful financial coaching business? Find resources below based on where you’re at in your journey: