#165: When should I consider adjusting my prices?

Josh and Emily talk about pricing–both raising and lowering prices. When should you consider adjusting your prices downward? What about up?

Top takeaways:

1. Don’t lower your prices because you’re looking for more clients.
2. If what you’re offering isn’t different from what they could get from a book or any other coach, you should not charge a super premium rate.
3. When you raise prices, raise them on all your clients.
4. If you change your process (number of meetings, services you offer, etc.) you should reevaluate your pricing.

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